06
Nespresso Agit,
More than just a commitment
client
Magnetism
role
UX/UI Designer
production
Wireframes
UI Design
Prototypes
Promote Nespresso's CSR commitments on working conditions, respect for human rights and preservation of the planet.
context
The objective of the Nespresso Agit site is to illustrate its actions on working conditions, respect for human rights and preservation of the planet. Also, Nespresso supports culture through art, cinema and gastronomy and wishes to present its commitments on all of these themes.
With a mobile first approach, while respecting accessibility constraints allowing optimized display on all media, the main challenge of my work was to structure this site rich in editorial content. Meticulous work on iconography has also made it possible to develop an elegant interface while respecting the brand image.